
Sam Conniff, Chief Uncertainty Expert
Award-winning author, entrepreneur and co-creator of Uncertainty Experts, Sam equips teams to navigate change, embrace innovation, and thrive in today’s uncertain world.
Driving Human Performance in Uncertain Times
Watch how we turn the unknown into an advantage.
In a world that changes faster than ever, uncertainty has become both the biggest barrier to growth, and the greatest opportunity for transformation.
With the acquisition of Uncertainty Experts, Mediazoo brings a new dimension to our work: combining behavioural science, neuroscience, and creative learning to help teams stay resilient, focused, and ready for what’s next.
We turn uncertainty into a measurable, learnable capability - building confidence, adaptability, and performance at every level of an organisation.
Because thriving in uncertainty is no longer just a skill - it’s a superpower.
Created by Sam Conniff and Katherine Templar Lewis, Uncertainty Experts merges psychology, neuroscience, empathy design and storytelling into an evidence-based experience that helps people face uncertainty — and grow from it.

Award-winning author, entrepreneur and co-creator of Uncertainty Experts, Sam equips teams to navigate change, embrace innovation, and thrive in today’s uncertain world.

Interdisciplinary cognitive scientist. Katherine will guide you through understanding your responses, behaviours and results to make you feel like you can tackle anything in your life.
74% of leaders cite uncertainty as their biggest challenge. We help make it your competitive advantage.
Real science, brought to life through storytelling and experiential design.
Learning that turns insight into habit - and change into culture.
Technology can’t adapt, people can. We build that human capability.