The 30-second test

Tell your story before AI tells it for you.

Send us your company story in 30 seconds. We'll show you how it compares with what your website says, and what AI tools are telling people about you.

Free · Two-page report in five working days · Only 20 places

Sample report page 1

We ran the test on ourselves first.

Ask an AI tool about Mediazoo by name and it knows us. Ask who the best media trainers in the UK are, and we're not there. Most companies have the same gap: known by name, missing from the answers that win new business.

How it works

1.Send your story.

Tell us what your company does and why it matters, in 75 words or fewer. A rough version is fine.

2.We test it.

One of our ex-national journalists compares it with your website and with what ChatGPT, Perplexity and Google AI Overviews say about you.

3.Get your report.

A two-page report within five working days, showing where your story is clear and where it breaks down.

What you'll get

  • Your story, your website and AI's answer, side by side
  • Whether each has a clear headline, supporting messages and proof
  • The three biggest gaps between them
  • Who AI is quoting when it describes you
  • What it means for the audience you care about most
84%

In a world of AI search, PR has never mattered more.

84% of the links cited by ChatGPT, Claude and Gemini come from earned media. AI tools repeat what trusted outlets say about you, not what you say about yourself. A clear story, placed in the right media, shapes the answer.

Source: Muck Rack, Generative Pulse, May 2026

Built for leaders whose story is on the line

Private equity and energy

Your equity story is told before you're in the room.

Restaurants and hospitality

Your diners see one story. Investors, landlords and future hires ask AI.

Financial services

Trust is the product. If AI can't explain why you're trusted, it won't recommend you.

Everyone else

If your story takes 30 minutes to tell, it isn't working hard enough.

What a clear story does

Kent

Kent, an integrated energy services company backed by Bluewater, started with our Strategy & Story Session. A clear narrative, media training and tier-one coverage followed, and Kent has worked with us for more than five years.

Hero Brands

For the Hero Brands portfolio, including German Doner Kebab, one clear story behind every opening delivered more than 250 pieces of coverage in 12 months, over 100 of them in national media.

Who reads your story

Andrew McLachlan

Director of Strategic Communications. Private equity, energy and S2T.

Neil McDonald

Associate Director. Restaurants and hospitality.

Archit Chopra

Associate Director. Financial services.

Take the 30-second test

Free. Two-page report in five working days. Only 20 places.

Not sure what your story is yet?Book a 20-minute call

Most leadership teams aren't. Skip the test and book a 20-minute call instead.

Questions

Is it really free?

Yes. There's no catch and no obligation. We're limiting it to 20 because every report is read and written by a person.

Is this SEO?

No. SEO ranks web pages for keywords. We look at your story: whether it's clear, consistent and backed by proof, and whether AI tools tell it the way you would.

What if we don't have a story yet?

Send a rough version, or book a 20-minute call instead. Not having a clear story yet is exactly what we help with.

Which AI tools do you check?

ChatGPT, Perplexity and Google AI Overviews. We ask each of them the same four questions about your company.

Who sees what I send?

Only our S2T team. We won't publish or share your story. Privacy notice

What happens after the report?

We'll invite you to a 20-minute call to talk through what we found. If it's useful, we'll explain how our Strategy & Story Session closes the gaps. There's no obligation.